Vans MTE 2020 Campaign
Product Launch Video Campaign

Ideation & Creation
Content Strategy
Production Design
Storyboarding
Art Direction
Casting
Location
Video Production
BTS Photo
CGI & VFX
Post-Prod
Graphic Design
Original Music
Sound Mixing
2020
When Little Burgundy and Vans tasked CHIVALRY with creating a feel-good campaign video for Vans MTE’s 2020 winter shoe collection, we envisioned a winter wonderland narrative. The video follows an adventurer journaling his search for a mythical furry creature. One night, he encounters the furry myth and shares an emotional embrace.
The scene transitions to the adventurer's shoes stepping into a miniature world, highlighting the durability and weatherproof features of the Vans MTE A+ through studio product shots and VFX.
Every quest is an opportunity to spark innovation, forge relationships and foster growth. Project Index
© 2024 CHIVALRY
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